Success stories
Grace Achieng: From Market Stall to Digital Enterprise
“I was selling vegetables at the same small stall for 15 years, barely making enough to support my family. After learning WhatsApp Business and mobile payments, my daily income has increased from $3 to $15, and I now have two employees.”
Grace runs a vegetable business in Kibera, Nairobi. After completing our WhatsApp Business and Mobile Money courses, she transformed her traditional market stall into a digital-first enterprise that delivers fresh produce to homes and offices across the city.
Business Impact:
Entrepreneurs Like You
Real stories from entrepreneurs who have transformed their businesses through our digital skills training
Amina Kenyatta
Vegetable Vendor, Nairobi
“I was selling vegetables at the same small stall for 15 years, barely making $3 a day. After learning WhatsApp Business and mobile payments, my daily income went from $3 to $15, and I’ve hired two full-time assistants.”
Rehema Suleiman
Craft Seller, Tanzania
“I used to sell traditional crafts to tourists locally. Now I showcase my products digitally and ship to customers around the world. My revenue has grown by 800% since learning digital photography and marketing.”
Emanuel Okoro
Tech Entrepreneur, Kenya
“I had a university degree but couldn’t find work. I learned to develop simple websites for local businesses. Now I run a digital agency with five employees, creating online presences for businesses across Eastern Africa.”
Faith Mwangi
Tailor, Nairobi
“I was skeptical at first, but the WhatsApp Business training changed everything for my tailoring shop. I now have a customer database of over 200 clients and send them updates about new fabrics. My monthly income has doubled!”
John Kamau
Farmer, Kenya
“As a small-scale farmer, I was always at the mercy of middlemen who offered low prices for my produce. After learning about digital marketing and mobile payments, I now sell directly to restaurants and families in Nairobi, earning 3 times more.”
Patricia Nyambura
Salon Owner, Rwanda
“My salon was struggling with inconsistent customer flow. After learning to use digital tools for appointment booking and showcasing my work on Instagram, I now have a full booking calendar and have expanded to a second location.”
The Impact of Digital Skills
Average outcomes for entrepreneurs who complete our training programs
Income Growth
Average income increase after applying digital skills
Customer Base
Average growth in customer numbers
Operational Efficiency
Average reduction in administrative time
New Jobs Created
Average number of jobs created per business
In Their Own Words
Direct testimonials from our graduates across East Africa
“Before Mtaani University, I was afraid of using my smartphone for business. Now I manage all my customer orders through WhatsApp Business and track my finances with a simple app. My profits have doubled in just three months!”
“The digital marketing course changed everything for me. I learned how to take good photos of my products and post them online. Now customers from all over Dar es Salaam order my handmade bags. I’ve had to hire two assistants to keep up with demand!”
“As a single mother running a small food business, I never had time to keep proper records. The bookkeeping course taught me simple ways to track everything with my phone. I finally know exactly how much profit I’m making and where to cut costs.”
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